Giving Tinka a voice

CLIENT
Tinka

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ROLES
Copywriter, UX writer, and later on marketing manager

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LANGUAGES
Dutch (external) and English (internal/stakeholders)

 

BRIEF

When Tinka rebranded to their current name, I was asked to create a tone of voice guideline that would match the new character of the company. I was also asked to write all their customer communication, as well as the copy on their new website.

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RESULTS

I've worked for a few years for Tinka, generating results in different ways. I've created Tinka's communication guidelines, written copy for their website and app (100.000+ downloads), set up and managed their socials, wrote/edited their blog posts, and much more.

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Below you can find an excerpt of Tinka's homepage, as well as some screenshots of the app.

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